• Magnus Purple Coneflower with large pink-purple Echinacea flowers blooming in a sunny pollinator garden
  • Close-up of Echinacea Magnus flower with rose-purple petals and central cone
  • cluster of Magnus Purple Coneflower in bloom
  • Purple Echinacea flowers attracting butterflies and bees in a pollinator garden

Images Depict Mature Plants

Magnus Purple Coneflower

Echinacea purpurea 'Magnus'

Magnus Purple Coneflower is one of the best choices when you want that classic Echinacea look with a fuller, more refined flower shape. The pink-purple petals sit more horizontally than many older coneflowers, so the blooms look bold and clean in sunny borders. I especially like it planted in groups with black-eyed Susans, salvia, catmint, yarrow, bee balm, and ornamental grasses, where it supports pollinators all summer and birds later in the season.

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Classic Purple Blooms for Sunny Pollinator Gardens

Large pink-purple flowers with classic coneflower beauty.

Magnus Purple Coneflower produces large, daisy-like flowers with broad rose-pink to purple petals surrounding prominent bronze-brown cones. Unlike many older coneflowers with strongly drooping petals, Magnus is known for its more horizontal petal presentation, giving each bloom a fuller, showier look in the garden. This makes it an excellent choice for homeowners who want the timeless appeal of native purple coneflower with a bolder, more refined flower form.

A sturdy perennial for full sun borders.

Echinacea Magnus has an upright, clump-forming habit with strong stems that help the flowers stand tall in sunny borders, pollinator gardens, meadow-style plantings, and cottage gardens. Its coarse green foliage and sturdy flower stems pair beautifully with ornamental grasses, black-eyed Susans, salvia, catmint, yarrow, bee balm, coreopsis, alliums, lavender, and Russian sage. Use it as a mid- to back-border perennial, repeat it in a naturalistic planting, or mass it for a strong summer color display.

Pollinator-friendly flowers from summer into fall.

Magnus Purple Coneflower attracts butterflies, bees, hummingbirds, and other beneficial pollinators during its long summer bloom season. The open cone-shaped flowers are easy for pollinators to access, while the large blooms provide strong visibility in mixed perennial beds. After the petals fade, the seed heads can be left standing for winter texture and bird value, especially for finches that feed on Echinacea seeds.

Tough, drought-tolerant, and deer-resistant.

Once established, Magnus Echinacea is a low-maintenance perennial that handles heat, humidity, and dry spells well. It performs best in full sun and well-drained soil, and it adapts to average, lean, sandy, or dry garden soils once rooted in. It is also considered deer-resistant in many landscapes, making it a practical option for homeowners who want reliable full-sun color with better-than-average browsing resistance.

Excellent for cut flowers, meadows, and low-maintenance landscapes.

Magnus Purple Coneflower is beautiful in fresh-cut arrangements and can also be dried for seasonal texture. It fits naturally into pollinator gardens, prairie-style plantings, cottage borders, rain garden edges with good drainage, and low-maintenance landscapes where long bloom, wildlife value, and seasonal structure matter. Deadheading can encourage a tidier look and additional bloom, while leaving some late-season cones supports birds and adds winter interest.


Growzone: 3-9 Magnus Purple Coneflower Hardiness Zone 3-9
Hardiness Zone: 3-9
Mature Height: 24 to 40 Inches
Mature Width: 18 to 24 Inches
Sunlight: Full sun; tolerates light part shade but blooms best in full sun
Soil Average, dry to medium, well-drained soil; adapts to lean, sandy, dry, or average garden soils once established
Water Requirements: Water regularly after planting; drought tolerant once established
Bloom Time / Color Summer into early fall; rose-pink, magenta-pink, or purple petals with bronze-brown cones
Ornamental Features Large purple flowers, horizontal petals, prominent cones, sturdy stems, cut flower value, dried seedhead interest
Wildlife Value Attracts butterflies, bees, hummingbirds, and other pollinators; seed heads can feed birds
Resistance Deer resistant in many settings, drought tolerant once established, heat tolerant, humidity tolerant, and generally low maintenance
Landscape Uses Sunny borders, pollinator gardens, butterfly gardens, hummingbird gardens, cottage gardens, prairie-style plantings, meadows, mass plantings, rain garden edges, cut flower gardens, and low-maintenance landscapes

How to Care for Magnus Purple Coneflower

Be sure to read our planting instructions to ensure a healthy and happy Magnus Purple Coneflower for years to come!

How should I plant Magnus Purple Coneflower?

How should I plant Magnus Purple Coneflower?

Plant Magnus Purple Coneflower in full sun with well-drained soil. Choose a site that receives at least 6 hours of direct sunlight per day, because strong light supports better flowering, sturdier stems, and a fuller plant habit. Dig a hole about twice as wide as the root ball and set the crown level with the surrounding soil. Backfill, water deeply, and space plants about 18 to 24 inches apart so each clump has room to mature and maintain good airflow.

How often should I water Magnus Purple Coneflower after planting?

How often should I water Magnus Purple Coneflower after planting?

Water Magnus Purple Coneflower regularly during the first growing season while the roots establish. Keep the soil evenly moist after planting, but avoid soggy conditions because Echinacea performs best in well-drained soil. Once established, Magnus Purple Coneflower becomes drought tolerant and usually needs less supplemental water than many flowering perennials. During extended heat or drought, water deeply as needed, then allow the soil to dry slightly between waterings.

When should I fertilize Magnus Purple Coneflower?

When should I fertilize Magnus Purple Coneflower?

Fertilize Magnus Purple Coneflower lightly in spring with compost or a balanced, slow-release fertilizer if your soil is poor. In most garden beds, Echinacea performs well without heavy feeding. Avoid excessive fertilizer, especially high-nitrogen fertilizer, which can encourage leafy growth at the expense of flowers or make stems less sturdy. Full sun, good drainage, and moderate to lean fertility are usually the best combination for strong performance.

When and how should I prune Magnus Purple Coneflower?

When and how should I prune Magnus Purple Coneflower?

Prune Magnus Purple Coneflower by deadheading spent blooms during the growing season if you want a tidier look or want to encourage additional flowers. Cut spent flower stems back to a lower leaf or side shoot. Later in the season, leave some seed heads standing if you want winter interest and bird value. Cut the plant back in late fall after frost or in early spring before new growth begins.


Frequently Asked questions

Is Magnus Purple Coneflower a perennial?

How tall does Magnus Purple Coneflower grow?

What color are Magnus Purple Coneflower flowers?

Does Magnus Purple Coneflower attract pollinators?

Is Magnus Purple Coneflower deer resistant?

Should I deadhead Magnus Purple Coneflower?


General questions

What do the pot sizes mean?


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